34 million people in this country are getting squeezed- and we can help.
Called the ‘sandwich generation’, these folks wrestle with the huge task of caring for both their children and their aging parents while working full-time, according to a recent MSNBC article.
This is a growing trend, folks, that bears watching. The US Census predicts that the elderly population will double to 70 million by 2030. I can imagine a plethora of opportunities to assist families to make decisions, explore options and meaningfully resolve disputes about care, contribution and assets. According to Andy Cohen, founder of Caring.com, a new website that caters to sandwich caregivers, the market potentially represents up to 100 million dollars annually.
To learn more about the interests and needs of this emerging niche, I recommend …say it with me now: research.
Visit portal blog sites like icerocket.com or technorati.com to find blogs in this arena. A good google search for websites on aging and ‘baby boomers’ couldn’t hurt. And, don’t forget to find a forum or three to join so you can get an insiders view.
Then start reading! I’m sure you’ll find unique ways that you can serve this client base and distinguish mediation from the other resources available.
As always if anyone takes up this idea I’d love to get a note!
Another place - another time - another violent conflict - but haunting parallels. In the 70's and 80's it was the predominately black counter-culture group called MOVE and the City...By Paul Wahrhaftig
In this episode, Bill Froehlich, the Deputy Director of the Divided Community Project and the Langdon Fellow in Dispute Resolution at The Ohio State University Moritz College of Law, discusses reflective...By Bill Froehlich, Veronica Cravener
From the Mediation Matters Blog of Steve Mehta. There is often a discussion of the differences in mandatory or voluntary mediation. Some people believe that mandatory mediation is not as...By Steve Mehta